Random musings on my favorite pastime- being outside. Also included is the occasional venture into other topics.
Tuesday, January 29, 2013
You Go Girl!....GO Hunting that is.
A friend of mine was tabulating the hunting license data from 2011 and found that 18% of all hunting licenses sold in the The Great Land were, in fact, sold to women. When you separate resident hunters, the number jumps to 19%.
That's right- nearly 1 in 5 Alaskan hunters in 2011 was a woman.
For you industry types- I believe this is what you refer to as a "growth market".
This data makes the work my wife has put into the Becoming an Outdoors Woman program very rewarding. Way to go!